The place is Imola, Italy. The date is September 1st, 1968. Two big favorites: Merckx and Gimondi. One record breakaway: 9’50”. With an incredible athletic gesture Vittorio Adorni goes solo about 90km before the finish line and wins the World Road Championship with a record that still stands today, after 53 years. The Italia 1968 jersey is meant to celebrate one of the most epic pages of the sport by replicating exactly the same 100% pure new wool construction on old-school, warp knitting machines as back in the day, same shade of classic Italian blue, same Italian badge that has first been embroidered on a piece of cloth and then chainstitched, same nylon zipper and lastly same pocket layout. Rigorously made in Italy.