1954 Swiss Champion Merino Jersey
Vintage Cycling Jersey Replica of the 1954 Swiss Champion, Ferdi Kubler
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The Authentic Replica of the Swiss Champion Ferdi Kubler's 1954 Cycling Jersey
The Swiss Champion Jersey from 1954 is a celebration of one of the most iconic and charismatic figures in cycling history: Ferdi Kübler. That year, Kübler wore it during the 37th Giro d’Italia, carrying the pride of an entire nation that saw in him a true symbol of cycling—one built on grit, determination, and glory. Today, the Swiss Champion Jersey from 1954, faithfully reproduced by De Marchi, is crafted using 100% pure virgin extra-fine Merino wool, woven on traditional Italian looms. Every detail is meticulously refined: authentic mother-of-pearl buttons, a hand-finished oversized polo collar for a touch of extraordinary craftsmanship; and the historical De Marchi label, placed inside the jersey, evoking the spirit of a cycling era defined by sweat and legends.
Data sheet
- Usage
- Road, Gravel
- Fabric
- super fine merino
- Gender
- Men
- Fit
- classic
- Collection
- Heritage
- Care
- hand wash in cold water with little neutral soap only, do no leave wet, do not bleach, do not dry clean, mild iron, do not tumble dry
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A Tribute to the Champion
The Swiss Champion Jersey from 1954 is not just apparel; it’s a symbol—a tribute to the legendary victories of Ferdi Kübler. Every detail tells his story: the oversized polo collar, the mother-of-pearl buttons, and that bold red—the color of determination and courage that ruled the roads of the Giro d’Italia in those days. Wearing it means carrying the pride of a nation and the spirit of epic cycling on your skin.
Historical Elegance, Modern Performance
While faithful to its original form and materials, the Swiss Champion Jersey from 1954 has been reimagined for today’s rides. Made from 100% extra-fine Merino wool, it offers unmatched breathability and comfort, perfect for long hours in the saddle. With this jersey, the past meets the present, letting you ride with the same style and strength as the champions of old
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